White Label vs Private Label CBD Products
When you want to launch an online CBD store, white label and private label CBD products are available through our turnkey CBD websites. These terms both describe the products that we carry. However, there are distinct differences in the concepts. Not everyone understands the concepts, so in this post, we demonstrate the differences.
Is White Label the Same as Private Label?
The short answer is no. However, because the distinctions between private labels and white labels are quite subtle, it’s easy to confuse these terms. They both refer to carrying a product that you do not produce. The key differences are dropshipping and exclusivity.
Dropshipping our white label products is a simple way to sell CBD online. With your turnkey CBD website from Greentech, you have a built-in supplier of high-quality products. This e-commerce model allows you to reduce overhead because you don’t need to spend as much money on storing inventory or fulfillment.
On the other hand, the private label allows you an exclusive brand while requiring a minimum purchase of inventory. This option still reduces your overhead as we store your stock and fulfill your customers’ orders.
As they utilize a private label or white label, companies find similar yet distinct benefits. However, the core of the model stays the same. When someone orders from your store, our team ships products directly to the customer.
What Is White Label Dropshipping?
With white label CBD dropshipping, we provide products for you to stock in your online CBD store. You sell our in-house branded products and never purchase any inventory until your customer places an order. From inventory management to order fulfillment, our team handles that on your behalf. Simply set your margin and market your business.
Unlike private label products, white-label CBD products carry specific brands while your logo appears on invoices, receipts, and more.
When it comes to white label dropshipping, the key is to find products with growing demand. Luckily, our high-quality CBD products have a growing target market that offers a great deal of potential for growth.
What Is Private Label?
Private label refers to when a supplier creates a product branded to a specific store. This offers your online CBD store a means of fostering a sense of exclusivity around your brand. Moreover, it allows you to build brand loyalty among your client base. Above all, when you market these products well, they are quite profitable.
While this option requires a minimum purchase of inventory, our team stores your products in a distribution facility and handles shipping on your behalf.
What Are the Advantages of White Label and Private Label Models?
Both private label and white label solutions offer their own advantages. At the core is the ability to reduce your overhead. Whether you sell from our suppliers or brand products to meet your vision, all you need to do is conduct marketing research to develop an aggressive strategy.
Advantages of Private Label Brands
With your online CBD store and a private label line, you benefit from the following advantages:
- Increased profit margins. Private labels allow you to price your products competitively.
- Brand loyalty. People often prefer locally sourced products. If they love your private label CBD products, they want more, and you are the source.
Advantages of White Label Dropshipping
When you opt for white label CBD products, you likewise gain advantages:
- Save time and money. Spend less money when you don’t create your own product from scratch.
- Larger profit. You spend nothing on inventory until your customers make a purchase.
White Label or Private Label: What’s Better for You?
Whether you opt for private label or white label products ultimately depends on your business goals. With our CBD e-commerce platform, white label CBD dropshipping offers an inexpensive way to generate larger profit margins. On the other hand, a private label product offers exclusivity and separation from the competition.
Regardless of your choice, your online CBD store gains an advantage because your product categories for the CBD market are set for you. All you have to do is climb the search engine results.
With our turnkey CBD websites, you gain a head start in launching your online CBD store. Greentech offers entrepreneurs and digital marketing professionals an easy way to build a new source of revenue. Schedule a demo with our team, and see how you can skip the design and development process.